TriMark USA is the Corporate Holding Company and one of the country's largest providers of design services, equipment and supplies to the Foodservice industry. With 10 operating Divisions and 12 locations throughout the country, this $500MM industry leading wholesale distribution company has an exciting, newly created leadership opportunity for an entrepreneurial, hands on Corporate Director of Marketing. Reporting to the Corporate CEO, the Director of Marketing will design, implement and manage both the strategic marketing plan and the day-to-day tactical marketing initiatives. This action-oriented professional will help influence the company’s long term vision and direction.
Key responsibilities include:
• Business Development: Work closely with the CEO, Corporate Vice Presidents and Divisional leadership on business development initiatives including the evaluation of potential business and marketing partnership and strategic alliances. Develop new market entry strategies that incorporate existing and planned resources. • Strategic Marketing: Create and deploy short and long term marketing plans and objectives that maximize market share, ROI, revenue and market growth. • Marketing Programs: Create and deploy an e-marketing strategy that will maximize the use of the Company’s website, develop internet marketing programs, social media, ipad applications and other electronic resources. • Sales Support: Working with Divisional sales leadership, develop marketing programs and plans to grow sales in regional territories with new accounts and new market segments • Maximize collection of co-op funds from vendors